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Iman BakkaliNov 27, 20231 min readLULULEMONSerenity in Motion: Exploring the Lululemon Store and BeyondGetting to visit the Lululemon store on Champs-Élysées was surprisingly a delightful experience. The store is designed to exude a serene...
Iman BakkaliNov 24, 20233 min readLULULEMONAnalyzing Consumer Perceptions of Lululemon: A Deep Dive into the Survey Results When Lululemon launched in 1998 they did so as the first brand to take a community driven approach to athletics and yoga AKA their unique...
Iman BakkaliOct 20, 20234 min readLULULEMONLULULEMON: Weaving Yoga into Lifestyle and FashionWhenever we think of yoga and all that it entails, what normally comes to mind is stress relief, anxiety relief, and the release of...